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Entrepreneurship and Economic Development

Who We Are:

The Division of Entrepreneurship and Economic Development (DEED) fosters, supports and coordinates entrepreneurship and economic development activities occurring at the University of Wisconsin campuses and the communities they serve. We do this through partnerships with governmental entities, educational institutions, non-profit organizations and the business community.

What We Do:

DEED, via the Small Business Development Centers, helps entrepreneurs create new businesses and grow existing businesses by providing training; information about financial, technology and other resources; one-on-one business counseling; and networking opportunities.

Main Office

  • Entrepreneurship and Economic Development

    UW-Extension Building
    432 N. Lake Street, Room 423
    Madison, WI 53706
    (608) 263-7794

  • See us online:

    Organizational ChartOff-site link

photo of mark langeExecutive Director:

Mark Lange



432 N. Lake Street, Room 423
Madison, WI 53706
Phone: 608-263-7794

Wisconsin Small Business Development Centers

The Wisconsin Small Business Development Center (SBDC) works with business owners and entrepreneurs throughout the state to facilitate business growth and improvement, and to launch successful new companies. Through no-cost consulting, low-cost entrepreneurial education and strategic facilitation, SBDC experts serve as resources for small and emerging mid-size companies. The Wisconsin SBDC is hosted by the University of Wisconsin-Extension and is funded in part through a cooperative agreement with the U.S. Small Business Administration. Specialty centers include:

  • Center for Innovation and Development -
    Helps small businesses with prototype development.
  • Wisconsin Innovation Service Center -
    Specializes in new product assessments and market research for business improvement and growth
  • Wisconsin Business AnswerLine: (800) 940-7232
    Provides entrepreneurs access to resources of the Wisconsin SBDC Network.


Wisconsin Business AnswerLine

Looking for help with your business idea? Need assistance for your small business?

Call the Wisconsin Business AnswerLine for a live question-and-answer session with an SBDC expert: 1-800-940-7232.
Or request assistance online.

Free help is available from experienced business counselors from Monday to Friday, 8:30 to 4:30 p.m.

You can call once or on an ongoing basis — SBDC Business AnswerLine counselors will give you personalized attention for as long as you need it.